Making “The Day Just Got Away From Me” A Thing of the Past

As a business owner, it’s easy to spend the day blindly scattering your energy – trying to get everything on your to-do list done. 

But honestly? Not only is it ineffective – it’s exhausting af. 

After months of this hustle grinding, I decided there has to be a better way.

I put my numbers to work for me and starting planning my months, weeks, and days with metrics. 

What changed? 

Everything.

I started only prioritizing those things that help me find success with my metrics – and said no to everything else. 

Not only have I had the most sales conversations and visibility opportunities emerging – but I’ve been able to produce way higher quality materials, conversations, and ideas with my clients. 

Keep reading to find out how I do this, and how you can do the same for yourself! 

 

The Problem with ‘Busy’ — and How Data Can Focus What Actually Matters

As a reformed busy all the time factory worker, I have to say: being busy is useless when it’s not directed and focused towards an outcome or mission. 

You see, busyness is a measure of how much you’re tackling – but are you working on things that are creating real value in the business? If you’re spending 6 hours a day on social media posts and getting 0 results…. Is the juice worth the squeeze?

What if your business would be better served by meeting more of your ideal customer for coffee and learning about their real challenges and needs?

This is exactly what I realized what was happening to me when I was spending hours a week dedicated to writing a newsletter that had great open rates, but 0 sales. 

I realized that I needed to focus on sales. On finding people to talk to, sell to, and serve with my work. 

Once I priortized making sales (instead of being busy with my newsletter, website, mission statement, etc) – I started focusing on finding people to fill my pipeline. 

I got out there and networked. Built connections. Pitched ideas. Sold stuff! 

It was in these moments that I realized: Deciding exactly what success looks like and taking small steps every single day is what will get me results, not being busy. 

My Routine/Ritual for Working with Metrics to Win My Days

Because I work in cycles – I usually plan my metrics at a monthly, then daily level. 

Monthly Ritual:

• Define my sales/marketing focus areas for the month
• Get specific with what success will look like in each area (by creating specific metrics)
• Example sales metric: Have 5 sales conversations, Close 1 new client
• Example marketing metric: Pitch & book 2 new workshops next month

Once I have my monthly metrics of success – I drill in and think about what work and tasks ned to be completed in order to meet my goals – and I align the work to be done with my monthly cycle energy.

Now, I have my high level work that needs to be done every week to meet my metrics for the month. 

This is really important – because I’m not wondering what to focus on in a given week. I have everything laid out. 

And then everyday – is about taking action and completing one item on my weekly to-do list. 

Daily Morning Ritual:

• Every morning – I pick ONE thing that need to get done in order for my day to be considered successful – and I hold myself accountable to getting that thing done. It’s not optional. I don’t get to relax until that one thing is done. 

• I celebrate my win everyday.

What Metrics Really Do — They Bring Focus 

While you don’t need an exhaustive system – you’d be surprised the difference that declaring what success looks like in specific terms can do for your business. 

For me, it’s not about whether I actually achieve that specific number – it’s about creating the habit and unifying my focus around getting things done towards my goals that’s the true value. 
When I create a habit out of defining success, focusing my energy and attention, and taking concrete action every single day – success is inevitable. 

Your Turn — Let Metrics Guide Your Day

So today – I’m challenging you to download my win the day metric template and let it lead you to success! 

Do you dare?